e-Learning Initiatives at Motorola

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Case Details:

Case Code : ITSY052
Case Length : 13 Pages
Period : 1998-2005
Pub Date : 2005
Teaching Note : Available
Organization : MOTOROLA
Industry : Telecom
Countries : US

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This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.

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"We need to embed e-learning in the DNA of every employee. It helps make everyone comfortable with embracing new technology, which is a corporate-wide goal. This can become a very powerful model - the idea of learning at work."¹

- Jill Brosig, Director of Learning and Development, Motorola.

Introduction

At the US-based Motorola Inc. (Motorola), one of the largest providers of wireless, broadband and automotive communications, semiconductors, and advanced electronics products and services in the world, learning has always been an imperative.

Right from the year of its inception in 1928, the company encouraged learning by employees.

By the 1990s, Motorola had emerged as a model organization in the corporate world for employee training and development, largely due to the company's commitment to educating its employees.

The establishment of Motorola University (MU) in 1989 strengthened Motorola's reputation as a leader in corporate training. MU provided employees with instructions that were in tune with the company's business goals.

e-Learning Initiatives at Motorola - Next Page>>

1] Carole J Wald, "The E-Learning Space," CISPI Performance Newsletter, May/June 2001.

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